One cause, One love: Bono: One man: Bono: One singer: Bono: One altruist: Bono: One savior: Bono.

Bono, founder of the charity known as One, is marketing a new fund- and consciousness-raising ”One” T-shirt designed by Edun, the clothing brand cofounded by the U2 singer, TMZ.com reports. The shirt’s celebrity-heavy ad campaign features Heath Ledger, Lindsay Lohan, Jimmy Fallon and Naomi Watts.

The One T goes on sale Sept. 11 and will benefit anti-poverty, anti-AIDS and fair-trade efforts in Lesotho in southern Africa. For more info, visit http://one.org/.

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